Month: August 2019

Sarang Sindhi Cuisine – A New Venture Creation – Case Study

Sanaullah Abro
Sarang Sindhi Cusine

Introduction of Sarang Sindhi Cuisine Sarang Sindhi Cuisine, initiated by a Sindhi women entrepreneur named Ms Abida Talpur five years back in April 2014. Ms Abida with her husband Mr Mustafa Talpur and the eldest son Mr Sarang once planned to go for business and they initially thought to start with Boutique, But because of the core specialty of Ms. Abida and her passionate work towards the Kitchen they put their heads together and revised their decision after measuring the feasibility of Boutique business they thought it might not be…

Emotional Intelligence (EI) at the workplace

Sanaullah Abro
Emotional Intelligence at workplace

Introduction of Emotional Intelligence Emotional Intelligence (EI) refers to the process of perceiving, using, understanding and managing the emotions of others, with a person interacts. EI is an essential part of humans’ life. Being a social animal man is all-time in interaction with other people. So in order to make social gathering worthy, it is imperative that one has complete grasp over his emotions. Taking into account the dire importance of the training some great tips/ steps will be elaborated, which will enable the trainees to get a complete insight…

Interview with a peacemaker: Dasha Gajic

Sanaullah Abro
Dasha Gajic A peacemaker

Introduction: Dasha Gajic Miss Dasha Gajic was born in 1988 in Banja Luka, Bosnia and Herzegovina. She holds a BA in Political Science and two MA degrees; she works as an Activist/Peacemaker to promote peace. Nowadays, she is promoting peace in her hometown (Bosnia-Herzegovina), which was on the ethnically rooted war in 1992-95. Moreover, Miss Dasha Gajic promotes peace with the help of her NGO – Udruženje za kulturu, afirmaciju i savjetovanje, the main aim of this NGO is to create a world to become a happier and more beautiful…

Cricket Players who signed off from different formats of ICC

Sanaullah Abro
Cricket Players Muhammad Amir Lasith Malinga & Nuwan Kulasekara

It has been reported that three cricket players from Sri Lanka and Pakistan have announced retirement from the international cricket. Muhammad Amir (Pakistan) retires from Test career, Lasith Malinga (Sri Lanka) retires from ODI Career (remember that he has already retired from Test) and Nuwan Kulasekara (Sri Lanka seamer) retires from all formats of cricket. Muhammad Amir A 27year-old left-arm quick bowler has just announced his retirement from test career. However, he will be available to play ODIs and T20 matches for Pakistan. Amir represented Pakistan in 36 test matches,…

The Evolution of Tourism In Spain-The Case Study Of Benidorm

Sanaullah Abro
The Evolution of Tourism In Spain

Objectives of the case: Analyses the evolution of tourism activities in Benidorm Analyses the past, present and future of Benidorm as the Capital of tourism in Costa Blanca The Evolution of Tourism: Benidorm: Discussing the The Evolution of Tourism In Spain, Let me know that Benidorm is one of the most traditional sun and sand tourist destinations of the Mediterranean coast of Spain. In tourism literature, this place is considered one of the best examples for studying the tourism phenomenon in Spain. Benidorm is a town with almost 80,000 inhabitants…

AIDA analysis of TCS advertisement (Lal Rang) Red colour

Sanaullah Abro
AIDA analysis model

AIDA analysis is an approach normally used by the marketers to analyses the progress and the campaign which they have started are about to start for any product or services. It’s actually a mixture of four different factors which are as follows: Attention Interest Desire Action Marketers analysis anything by Rhetoric Analysis, or AIDA approach knowing either the approach is intended to seek the attention of the audiences, either it is interesting to watch OR read, how it creates desire and the approach that it actually provides which help audiences…

Rhetoric Analysis of advertisement – TCS Pakistan (Laal Rung)

Sanaullah Abro
Rhetoric Analysis TCS Pakistan

Rhetoric Analysis includes three factors called Pathos, Logos, and Ethos. These factors will rhetorically analyses to any of the movie, song, article, book, or even picture. Here is an example of Rhetoric analysis by defining one of the famous advertisements of TCS. Starting with the Pathos, defined as follows: Pathos (Emotions): The Ad (TCS Lal Rang) has covered maximum aspects of the Pakistani culture and added emotions of the happiness when mother receive a parcel of his son from Dubai and she sent her a handmade Shirt back to him.…